Areas of agriculture such as food, beverage, and textile industries contribute billions of dollars to the United States economy. All of these agriculture-based industries involve jobs that pertain to Agricultural Communication. Telling the many stories of agriculture and the environment to consumers, to legislators and stakeholders, and to the general public is an important role, and this major is ideal for those who are passionate about agriculture.
The B.S. in Agricultural Communication (or Ag Comm) prepares students to be effective communicators in agribusinesses, commodity groups, agricultural advocacy agencies, and other agricultural or environmental organizations. The program blends agriculture, communication, and liberal education courses that prepare grads for a wide variety of career choices.
- UMC is widely known and well respected for its strength in agricultural programs. UMC’s Ag Comm program capitalizes on the expertise of faculty teaching within UMC's agriculture and communication majors.
- The Ag Comm program provides both depth and breadth in two areas of study, giving students opportunities to focus on their areas of interest within communication and agriculture.
- Ag Comm students benefit from taking courses in both disciplines, which provides a base of knowledge in these areas and prepares students for careers in agricultural communication.
- Students develop and strengthen their writing, presentation, and interpersonal skills, which are used every day in the marketplace of agricultural industries.
- Immersed in UMC's distinctive technology culture, graduates are prepared to communicate effectively within agriculture's corporate and public forums.
- UMC's setting, the Red River Valley of the North, is one of the world's richest agricultural production areas with many agricultural businesses and opportunities to interact with those industries.
Program Requirements & Curriculum
Program Requirements & Curriculum
Beginning Salary Range: $50,000-$58,000
Ag Communication (Ag Comm) graduates land and even create jobs in all sectors of the economy. They might work for an ag production firm, a livestock or grain association, a farm or ranching organization, or a small or large agricultural corporation. They might serve as an advocate for producers or organizations or even as an editor of a specialized industry-related publication. Common job titles include:
- Communication Specialist
- Public Relations Specialist
- Event Planner or Manager
- Writer or Editor
- Director of Communications
- Political Advisor, Advocate or Lobbyist
- Extension Services Specialist
- Digital and Social Media Manager
Ag Comm graduates will be well prepared to work in these or other areas within the agriculture industry.
The UMC Advantage
The UMC Advantage
Small Campus. Big Degree.
Did you know a degree from the University of Minnesota is recognized all over the world? True story. As a system campus of the University of Minnesota system, the U of M Crookston offers access to world-class teaching, learning, and research resources—all in a smaller, more personal campus setting that’s very much like a private school. The University of Minnesota is internationally recognized and respected by not only intellectuals and academic movers and shakers, but major employers who want to hire the best and brightest—namely, you.
Learning and Doing
At the U of M Crookston, you won’t spend all your time behind a desk. Our curriculum is designed around experiential learning, which means we want you to have as much hands-on learning as possible. Depending on your major, you’ll find opportunities to be in the field, the lab, the classroom, or engaging in simulated scenarios that give you a competitive edge when you enter the workforce or head to grad school. You’ll learn the concepts and then actively apply them through projects, field trips, site visits, internships, and interactions with professionals in the field.
Caring Faculty and Staff
Our faculty and staff members are respected not only for their knowledge and skills, but also because they care about you as an individual. They serve as true mentors, offering personalized attention through small class sizes, a student-faculty ratio of 16:1, and by working closely with you as advisors. They take the time to welcome you to the UMC community, watch you grow as a leader and scholar, and help you connect with alumni and other experts.
A Technology-Rich Environment
At the U of M Crookston, we offer every student a laptop computer from day one. Everyone is tech-savvy, wi-fi is everywhere and learning happens in many ways, including simulations, applications and video presentations. It’s a virtual tech-topia! So, when you graduate, you’ll have all the latest technology skills, giving you a competitive edge. Employers consistently report the UMC graduates they hire are their “go to” people for technology and are well prepared for the demands of today’s technological workplace.
Internships, Job Placement and Grad School
More than 87% of U of M Crookston graduates gain full-time employment in their field or enroll in graduate or professional school within one year of graduation. That’s a fact. We’ll sure miss you when you graduate, but we know as a proud Golden Eagle alum, you’ll want to come back to cheer us on at homecoming or catch up with your favorite professors.
Internships. They’re a great way to earn college credit, add to your resume and help answer the question, “is this really what I want to do?” You can find internship opportunities with everyone from the business down the street to Fortune 500 companies. Or maybe grad school is in your future. U of M Crookston students get the educational requirements and resources they need to apply to an array of graduate programs from veterinary science to med school to an MBA program. Many go on for more education in a variety of other fields.
Opportunities for undergraduate research also add real value to your educational experience by allowing you to design and conduct research while working alongside faculty mentors. Research experience is especially helpful if you plan to attend graduate school.
One-Rate Tuition and Scholarship Options
Whether you live in Minnesota, just across the border, across the country, or on the other side of the ocean, you pay the same tuition rate, and the U of M Crookston’s tuition rate is a real value because it’s the lowest of the five campuses that make up the U of M system. Additionally, with merit-based scholarships guaranteed based on GPA and ACT scores and more than 300 specialty scholarships, we really do help make college affordable.
Leadership, Clubs and Athletics
Sure, college is about classes, studying, and research, but another important part of the experience involves professional development, creativity, leadership, and service. And let’s not forget about fun! With more than 40 student clubs and organizations, there’s something for every interest. Best of all, if you can’t find something from the existing list, grab a few friends and start a new club. It’s really just that easy…
In athletics, Golden Eagles shake things up on the court, the field, and on the sidelines. The U of M Crookston competes at the NCAA Division II level in the Northern Sun Intercollegiate Conference (NSIC) as well as the Intercollegiate Horse Show Association (IHSA) and offers a full range of men’s and women’s athletic programs.
A Diverse, Global Experience
The world really is a small place, and at U of M Crookston we value diversity. Our students bring rich experiences spanning six continents, and more than 20 countries and 40 states! We value diversity because it not only helps you better understand the world, it helps you understand yourself and how your piece fits into the puzzle of global society. Get involved in the many multicultural and international programs on campus, and you’ll see how easy it is to make friends from across the world.
Or choose one of our international programs. Study, intern, volunteer, play, explore – here or anywhere. Take your pick from more than 300 options in 67 countries. Don’t just learn it, live it.
217 Selvig Hall
Professor, Department Chair
310 Selvig Hall
209-B Hill Hall
207 Hill Hall